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Gen Z

CONSULTING & CONSUMER INSIGHTS 

About Us

After discovering many brands did not understand their needs, Ella and Peyton Verhoeven, launched their own start-up and have become Canada’s first Gen Z teen thought leaders. The mission of THINK GEN Z is to provide professional consulting and rich, authentic consumer insights to help companies learn and appeal to this fast-emerging post-millennial generation. The 17 and 14-year-old entrepreneurs are hyper-connected and have established a network of fellow Gen Z’eders from Canada who share their opinions. With years of theatrical training, the duo are natural performers making them highly engaging consultants and speakers.